A year 2025 with a tripled sales goal

Our colleague Durnuț AndreiHead of the systems of irrigation THE FieryA real specialist in bringing the rain to the farms 😉, participated this month at the Bologna fair,

Eima, a fair that considers «very large», participated in all the producers (most of the Italians) that we represent: Oczi, Scova, Briggs, Caprari, Rovatti, etc. «I met all the suppliers from whom we bring machinery. I had some idea what it will be presented there, I was not caught by surprise, because we keep in touch almost every day. In fact, we have seen some new technological solutions, but this area is no longer one to come, every two years, with something exceptional, to radically change the way of working. We have held many discussions with suppliers, in particular related to the sizing of stocks, perspective and trends for next year«Says D. Andrei.

We took into consideration a good opportunity to question it on how the final year and what expectations we have had since 2025.

Forecast for the new year

«2025 was very good in terms of results, sales and as numerous units, they passed somewhere to over 150, representing both the pumps and the battery. The sales goal for 2025 was tripled and this gives us more hope, but we are aware that this year the drought has helped us a lot.

For 2025 we decided to get 5 times more than this year, but we have a lot to do to reach it. If we exceeded it would be very good, but here we are a lot of conditions time, as will be next year in terms of rain.

The drought accentuated this year caused customers the purchase of machines at the last moment, when they had no choice and were even forced to wet.

In 2025 the largest volume, 95%, was represented by drums and engine pumps. I also sold some pins, 4 in total. I want to bring the sale of pins to a higher level in time. Hence the growth I mentioned.

Things are going, we must guide them in the direction you need to have even better results.«

Trends in the field of irrigation

«I think that this year many farmers have made and no longer risk. From my point of view, if I know I can't get wet, it is better not to cultivate an area of ​​100 hectares. I invest less time because I know that the risk of losing is high. But it all depends on time. Many have already learned on their skin and start investing in irrigation systems. The most important thing is to have water resources, because this aspect also affects the sale of machines. At the moment, the situation seems good, it rained enough to create water reserves in lakes and rivers, even if it can be premature to enjoy this, because until spring it is more. And spring to be rainy. 😊

The trend is positive, to take irrigation systems as seriously as possible. Many have already affected this aspect and have noticed in other farmers who use irrigation and what they can do, seeing the difference.«

Growth DEPARTMENT Irrigation

«Due to the excellent results we have had, we extend our team. The plan is to have our team, to support sales support and, in the proportion of 80% of Pontem, says that I have already built it. We already have two sellers only for irrigation systems and we were looking for the third. One of them will cover the western area: the branches of Ortiyondora, Mihai and Glenoreōti Valley, a fairly large area, but depending on how things will go, we will increase the team.

The second seller is one of the colleagues already existing in the team, which will carry out the transition on irrigation systems, officially, from January 1, 2025

The third we are looking for and we hope to find it until January 1st, will cover the south-western area: the Mewi branches in Stoeneōti, Drăgiant and Iōalnița.

In the northern -eastern part of the country we have our partner, Agritehnica, who has appointed an exclusive specialist for the field of irrigation.

In addition, on the side of the service we have a new colleague, for the after-sales support of irrigation systems, the volume increases weekly.

The team will certainly increase, but we want to grow gradually, bricks with bricks, without giving us our heads, and therefore we have problems that we do not keep up with the after-sales support.«