Valtra celebrates putting intelligent solutions at the center of its development

If you are among those who followed live Conduct the event Valtraof April 16, you have no way to notice the multitude of final messages, sent chatThrough which, from all over the world, the Finnish producer has been broadcast greeting messages for the 70th anniversary of existence, which celebrates this year.

In addition, there were numerous praise for the exceptional show in which they took part, many of the participants showing their joy of having a Valtra, to be part of the history of this company.

The entire event was conceived by thinking about the end customer, the filmmakers who combine at the highest levels with the corporate spirit with humor, high technology explained almost in the meaning of a unborn, the exceptional images in the north of the continent with the warmth of the place.

Little history

Valtra, known at that time as Valmet, began the production of a series of tractors in 1951 in Jyväskylä, in Finland. The first model was Valmet 15 which, as the name suggests, had 15 horses and was designed to replace a horse from a small farm. From the beginning, the needs of customers have been highlighted and structural solutions for which Valtra is still known: the land guard was large enough for forestry work and the tractor was still ideal for road maintenance tasks. Subsequently, the ergonomics of the cabin allowed to increase the working day J, this has increased the space for the operator and the conditions of complete safety.

70 years ago, the emphasis was on the mechanization of agriculture, therefore, a little later, the emphasis continued to improve the safety of work, the development of farms and the success of rural affairs. The technologies and Valtra services have always been at the peak of the task of meeting the needs of customers.

In the last 10 years, however, the major jumps have been made and, for the following years, those of Valtra believe that the digitization and technologies of precision agriculture will significantly change the face of agriculture.

Valtra has always had a very close relationship with its customers, since the early 90s, introducing the customer's order system. This meant that no tractor was produced for stock; Instead, each tractor was built for a particular customer. Due to this pioneering command system, the tractors factory has always had accurate information on Customer needs. A significant number of factory employees involved in the development and production of products come from a powerful agricultural environment and really have a good understanding of the needs of farmers.

«The progress started 70 years ago continue and accelerate. Due to perseverance in the development of new products, our tractors have now reached the fifth generation. Now our customers are waiting for intelligent solutions from Valtra. We make large investments in the Solahti factory, in Finland, the new logistics center has just been launched and a new painting seminar will begin construction this summer«, Said general manager Jari Rautjärvi.

Above all customer

Focus on the customer to date has been the starting point for the development of new products. Customers were part of the way the 4th generation tractors were developed and the Multi-premium Small armrest. Both the fourth generation tractors and Smarttoouch were bestseller, collecting many prizes in the sector. Today, Customer orientation It can be found in the wide range of accessories and options available, as well as in an unlimited study, where 1 tractors out of 3 products in the solahti factory are now adapted to the exact specifications of the customer. Personalized Valtra solutions are used in a wide range of applications, including agriculture, contracts, airport maintenance and even military operations. The client approach is also found in maintenance or digital services, such as Valtra Connect. The rhythm of development continues the most quickly than ever, Valtra strives to further improve the part of the service and tractors according to the needs of customers.

In this spirit, during the event the Valtra tractors of the fifth generation were presented, by Serie A, N and T, designed to offer the customer the best possible experience for the use of the tractor. On what is new for these that you can read Here.

What do you follow?

The new regulations, such as the European green agreement, global environmental standards and changes in the conditions of climate and soil, bring new challenges in the life of farmers. «Reducing the quantity of fertilizers and herbicides and the need to improve soil productivity are the agricultural factors of precision which, in turn, contribute to improving the profitability of farms. Our customers need intelligent tractors and regular transfer of data between equipment and management software of farms. Valtra Solutions – such as Smarttoouch, Valtra Guide Automatic Guide and Intelligent Agriculture Services Valtra Connect – helps farmers to achieve these goals. The share of intelligent solutions increases rapidly and Valtra is at the forefront of the movement.«Says Mikko Lehikoinen, vice -president, sales and marketing director.

Valtra is believed that retailers are an important part of the customer's experience, actively developing their distribution network and paying attention to the service and supply of spare parts.

«The sales and service staff work with new digital tools that improve the customer's experience and with which dealers can now anticipate the tractor's service needs, can remotely activate the agricultural precision services or configure a tractor with service options and financing adapted to the exact needs of the farm. In addition, the client can choose to activate further functions on the Smarttoouch tractor: its specifications can be extended and updated according to the customer's requirements to practice intelligent agriculture.«, AFIRMAT M. LEHIKOINEN

Anniversary models in the T series

As I said, to celebrate the 70th anniversary, Valtra will produce 70 tractors «Limited RedIion«Special equipped, available at the T series (from T174E to T254) and will be sold all over the world. Furthermore, for the film made at the airport of the North pole, prepared for the launch event, in the unlimited study, a golden pink tractor was created, equipped with all those functions necessary for those conditions.